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Recent Newsletter Posts
Aug 04, 2025
📉 Why I Changed My Mind About Attribution Tools (And What I Use Instead)
Jessie Healy
Jul 28, 2025
How to Spy on Your Agency
Jessie Healy
Jul 21, 2025
Is it time to bring your Ads in-house?
Jessie Healy
Jul 14, 2025
Meta’s Two New Optimisation Updates: Game-Changer or Just More Noise?
Jessie Healy
Jul 08, 2025
This ad strategy feels like cheating (but it’s 100% legit)
Jessie Healy
Jun 26, 2025
Why Most Google Brand Spend Is Waste And What To Do Instead
Hard Earned Lessons from $100M+ in Ad Spend feat. Colin Slattery
Jun 20, 2025
An agency horror story
Jessie Healy
Jun 09, 2025
We Need to Talk About Your ROAS
Jessie Healy
Jun 04, 2025
Ad Creative Research Tools You Need To Know
Jessie Healy
May 27, 2025
🧠 Meta’s Ad Algorithm Flipped the Script — Are You Behind the Curve?
Jessie Healy
May 21, 2025
From Stuck to Scaling: How Rebecca Took Control and 5X’d Her Revenue in 12 Weeks
Jessie Healy
May 06, 2025
How to Beat the Tariffs with Lower Meta Ad Costs
Jessie Healy
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