Ecomm Rocket Newsletter

Dive into a collection of past posts and rediscover timeless content.

Meta changed the rules on attribution (again). Here's what it means for your numbers.

Mar 17, 2026

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5 min read

Meta changed the rules on attribution (again). Here's what it means for your numbers.

The "Cringy" Ad That's Crushing it Right Now.

Mar 11, 2026

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2 min read

The "Cringy" Ad That's Crushing it Right Now.

Steal My Exact Meta Media Buying Structure in 2026

Feb 24, 2026

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3 min read

Steal My Exact Meta Media Buying Structure in 2026

Are you stuck in a discounting doom-loop?

Jan 27, 2026

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5 min read

Are you stuck in a discounting doom-loop?

Jan 21, 2026

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4 min read

Are you focussing on the wrong channel for your brand?

A no-BS way to evaluate new marketing channels

Jan 8, 2026

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4 min read

A no-BS way to evaluate new marketing channels

Why eComm Brands Fail

Jan 4, 2026

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3 min read

Why eComm Brands Fail

The number I've been hiding from...

Dec 30, 2025

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4 min read

The number I've been hiding from...

Merry Christmas from New Zealand!

Dec 24, 2025

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3 min read

Merry Christmas from New Zealand!

Everything You Need To Know About The Gem Update

Dec 17, 2025

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5 min read

Everything You Need To Know About The Gem Update

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