How Harriet achieved 465% Sales Growth for her apparel brand

Hey Founder,
When I first spoke to Harriet, she was juggling it all.

She runs Hemprino — a stunning NZ-based apparel brand that fuses merino wool with sustainable hemp. Beautiful product. Loyal customers. But her results didn’t match the potential.

She’d been managing ads, content, email and landing pages solo. And with peak winter season coming up — the most important time of year for Hemprino — she knew she couldn’t afford another year of “just okay” performance.

So we got to work.

Inside the programme, we helped Harriet:

• Nail her product messaging so customers got the value straight away

• Build and test ad creative that actually converted (and gave her the confidence to keep creating it)

• Review her landing pages and tighten her funnel

• Get clear on the maths of scale — so she knew what a good CAC looked like and when to push spend

When peak season hit, she was ready.

✅ Sales up 465% vs same time last year
✅ Conversion rate up 85%
✅ A clear system for growth she can trust (and re-use)

If you’re a seasonal brand and you want this year to be different — now is the time to get your house in order.

👉 Join the Ecomm Rockets Accelerator and we’ll help you lay the foundations for your next big leap.

The first step - book a chat with me and see if we vibe: https://calendly.com/jessiehealy/coffee_with_jessie

xx Jessie